Our friends at Blast Design asked us to create this promo film for an exclusive ‘A-list’ event at Soho House, West Hollywood. The night is put on to raise funds for Teen Cancer America; a charity set up by Roger Daltrey and Pete Townsend of the Who.
We took The Who’s classic mod emblem and capturing the vibrations from a mini speaker we created this fun art piece. We shot the video in our studio a 250 frames per second to capture the paint being projected off of the speaker in slow motion.
The video proved to be a successful digital invitation for the event that raised thousands of pounds of donations.