DreamWorks

Dream Heroes

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The Challenge

NBC Studios and DreamWorks partnered with The TrueGroup to run their annual DreamWorks Dream Heroes event. As part of the project the client needed a series of in-platform videos to elevate the event experience as well as promotional video content to help spread the world worldwide.

The solution

Using branded assets, in-platform screen recordings and 2D animation DHP put together a series of dynamic video content.

Success

The DreamWorks Dream Heroes campaign was nominated for four awards at The Drum Experience Awards, including Global Experiential Brand Campaign of the Year, Best ‘At home’ Experience, Pivot Initiative of the Year and B2C Experience of the Year.